OUTSOURCED BUSINESS DEVELOPMENT
Go a step further with your sales strategy!
Outsourced business development looks at the whole organisation, creating tailored processes and supporting your team through to closing sales, driving sustainable growth and lasting results.
Our Outsourced Business Development service goes a step further than lead generation. We analyse your organisation end to end, streamline the sales function, implement and embed the right CRM, and install the routines that move deals forward. The goal is a repeatable sales engine tailored to your objectives.
Our Outsourced Business Development – Key Features
1. Streamlined Sales Function: We map, refine, and document your sales process so every stage is clear and efficient.
2. CRM Implementation and Enablement: We set up the CRM, clean data, build pipelines, and train your team for day-to-day use.
3. Pipeline Governance: Weekly pipeline review meetings to prioritise actions, remove blockers, and keep momentum.
4. Annual Strategy Review: A yearly performance and strategy review to recalibrate targets and align resources.
5. Deal Management and Lead Gen Oversight: We chase open opportunities and supervise lead generation so activity converts into revenue.
In short, you get the power of a full sales engine added to your company.
Why use Outsourced Business Development?
Outsourced business development is a powerful way to build a structured sales function, improve consistency, and ultimately drive more revenue.
Key steps to a successful sales engine
Understanding Your Organisation:
Identify gaps, challenges, and opportunities across your sales process to design a tailored approach.
CRM & Data Management:
Implement and optimise CRM systems to keep pipelines clear, data accurate, and sales activity trackable.
Compelling Sales Processes:
Build effective routines for prospecting, follow-ups, and deal progression that your team can consistently follow.
Pipeline Reviews:
Run weekly pipeline meetings to keep deals moving forward, improve accountability, and avoid missed opportunities.
Performance & Analytics:
Regularly review results with clear KPIs and annual strategy reviews to adjust and scale effectively.
Deal Chasing & Oversight:
Ensure every opportunity is followed up, and lead generation is supervised to convert activity into real growth.
Case study - Healthcare manufacturer
A small manufacturer of medical equipment for the healthcare sector approached Reexia with a challenge. The company had grown organically through the drive of its founder, with high-quality products but a disorganised sales function. While the market opportunity was strong, the business lacked structure, processes, and a system to convert pipeline into revenue.
We implemented a CRM and tools that brought clarity to the sales cycle. By analysing data, we identified why most opportunities failed to convert and introduced routines such as weekly pipeline reviews and deal-chasing support for the sales team, who were initially uncomfortable with client follow-ups. In parallel, we uncovered potential in SEO and lead generation, building new channels for sustainable growth.
Within two years, revenue doubled from approximately £3M to over £6M. The founder was able to step back from day-to-day sales, and the newly systemised sales engine became a key attraction for investors. Ultimately, the company was successfully sold with Reexia as a trusted partner throughout the journey.
Why Choose Reexia?
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Targeted Outreach That Works
We don’t spray and pray. Every campaign is built on clean, relevant data, ensuring your outreach reaches the right decision-makers from day one.
Systemised + Human Approach
Our process combines proven systems with real human expertise. Data research, email marketing, and telemarketing are tightly managed to deliver consistent results.
Flexible Business Development
Whether you need a short pilot, ongoing lead generation, or fully outsourced business development, we tailor our services to your goals, without locking you into unnecessary overheads.