Business development is the creation of long-term value for an organisation from customers, markets, and relationships.
Is telemarketing still effective in 2024? In the fast-paced world of B2B marketing, businesses are constantly seeking innovative ways to connect with potential clients and drive revenue growth. Amongst the plethora of strategies available, telemarketing, a traditional yet often controversial…
Introduction In the world of sales, closing a deal is the ultimate goal. It is the pinnacle of success for any sales professional. But closing deals doesn’t happen by chance; it requires strategic planning, skilful execution, and a deep understanding…
In today’s fast-paced business landscape, technology has become an indispensable ally for sales professionals. Leveraging the right tools and strategies can significantly boost your sales efforts and help you stay ahead of the competition. In this blog post, we’ll explore…
Top b2b Sales Metrics
Sales Agencies 101: Why You Need One to Boost Your Bottom Line!
Managing a remote sales team also comes with its challenges, specifically when it comes to maintaining high levels of sales productivity
Introduction In the world of business, sales is often perceived as a game where the goal is to convince customers to buy products or services. However, the success of sales does not solely rely on persuasive skills or aggressive tactics.…
Introduction In today’s highly competitive business landscape, consulting companies are constantly seeking innovative strategies to expand their client base. Lead generation, undoubtedly a vital aspect of growth, requires valuable time and resources. This is where outsourcing comes into play. By…
The world of B2B sales has become increasingly competitive, with businesses struggling to generate leads. Attracting customers is no longer good enough – you need to engage with them on a much deeper level. That's where personalisation comes into play. Personalising your lead generation strategy can significantly increase engagement, conversion rates and lead scoring accuracy. By understanding your customers’ needs, using targeted messaging, acting on data insights, leveraging technology and focusing on experience, you can optimise your sales pitch and drive growth for your business.
Outsourcing sales is an effective way to reduce the costs of the sales process while preserving its quality and the expertise of salespeople and managers. It is an efficient way to engage with a sales strategy or enter a new…
The covid-19 crisis has somewhat changed the dynamics in the world of Business Development. Lockdowns and travel restrictions have made it difficult to meet new Customers, and sellers face more challenges now than ever before. Those salespeople and businesses who…
In the process of entering a New Territory or Market, it is essential to rely on information based on experience or market research. The goal of a Sales Territory Plan is to help you understand who your business’ potential customers…
No Company could survive without Customers. They are the foundation of your Business, provide you with income and enable your organisation to achieve its Vision. It is extremely important not only to retain existing customers, but also to attract new…
Why Outsourcing your Business development? Business Development is about generating long-term value for an organisation through its customers, markets and relationships. For many businesses, mainly SMEs, the Business Development function is not clearly defined. This is often due to budget…
Growing a business requires strategic planning, creativity, and consistency. Finding new customers and expanding your reach can be challenging, but with the right techniques, you can drive sustainable growth and achieve long-term success. In this guide, we’ll explore five actionable…
Introduction to Cold Emailing: A Guide to Generating Leads When it comes to lead generation, cold emailing is one of the most effective and direct methods for reaching potential customers. However, this technique often suffers from a negative reputation due…
Have a set of clear goals and research your target market before you start exporting Has your business reached a point where exporting could represent growth opportunities? How do you go about it? What is your target market? A market…
Let’s get right to the point.. What is Business Development ? Business development generally refers to all the activities and strategies that a company implements to stand out in its industry, increase sales and profitability. Activities such as finding strategic…
So you have an important meeting in France… What about the language? English or French? both? In today’s article, “Language and business when working with French clients”, I will reveal two observations I often come across when I am involved in…
If you’ve ever worked with different cultures, you know that misunderstandings and conflicts can easily arise due to cultural differences. Knowing how to deal with these cultural differences gives you a solid advantage in promoting your activities and conducting your…