B2B LEAD GENERATION
The engine behind sustainable business growth.
B2B lead generation is all about connecting you with the right decision-makers, creating real sales opportunities, and keeping your pipeline full. By combining data-driven research, multi-channel outreach, and targeted messaging, we help you uncover new prospects, build relationships, and drive measurable growth.
Our B2B Lead Generation Services are designed to help businesses consistently create new opportunities and grow their pipeline. With a focus on precision targeting and multi-channel outreach, our team delivers high-quality leads that align with your sales objectives.
Our B2B Lead Generation – Key Features
1. Targeted Prospecting: We identify and reach out to the right companies and decision-makers that match your ideal customer profile.
2. Multi-Channel Outreach: Combining phone, email, and digital touchpoints, we maximise the chances of engaging with prospects.
3. Qualified Opportunities: Leads are pre-qualified against agreed criteria, ensuring your sales team invests time only in real opportunities.
4. Data-Driven Approach: We use insights and analytics to refine targeting and continuously improve lead quality.
5. Consistent Pipeline Growth: Our structured process ensures a steady flow of new leads, keeping your sales funnel active and predictable.
Why use B2B lead generation?
B2B lead generation is a vital process for businesses looking to consistently find new opportunities, connect with decision-makers, and fuel sustainable growth.
Key steps to successful lead generation campaigns
Defining Your Audience:
Identify the right industries, companies, and decision-makers that align with your ideal customer profile.
Quality Data:
Build accurate and segmented prospect lists to ensure outreach targets only the most relevant contacts.
Engaging Outreach:
Use multi-channel methods such as phone, email, and digital touchpoints to connect with prospects effectively.
Qualification Process:
Pre-qualify leads against agreed criteria so your sales team speaks only with genuine opportunities.
Tracking & Analytics:
Monitor response rates, conversion ratios, and outcomes to refine targeting and improve results over time.
Consistency:
Maintain steady outreach and follow-up to create a reliable flow of leads and keep your pipeline strong.
Case study - Niche Manufacturer
A specialist manufacturer partnered with Reexia to trial a short lead generation campaign using our multi-channel approach. With a highly niche product offering, expectations were modest, as the company had previously struggled to generate consistent opportunities.
In just 10 days, our campaign produced 12 qualified leads, including multiple requests for quotation (RFQs) and interest from several major companies in the sector. Alongside this, we also received numerous requests for further information, opening the door to future opportunities.
The client was genuinely impressed, remarking that they had not anticipated such strong results in such a short period of time. The campaign demonstrated the power of a structured, multi-channel outreach strategy to uncover demand even in highly specialised markets.
Why Choose Reexia?
“Because we combine data-driven research with multi-channel outreach to deliver consistent, qualified opportunities for your business.”
Targeted Outreach That Works
We don’t spray and pray. Every campaign is built on clean, relevant data, ensuring your outreach reaches the right decision-makers from day one.
Systemised + Human Approach
Our process combines proven systems with real human expertise. Data research, email marketing, and telemarketing are tightly managed to deliver consistent results.
Flexible Business Development
Whether you need a short pilot, ongoing lead generation, or fully outsourced business development, we tailor our services to your goals, without locking you into unnecessary overheads.